Associate Manager of Strategic Marketing Job (Shanghai, ShangHai, China)

2. Develop diversified marketing and sales tools to support vertical business development, i.e. lead Marketing Campaign in Retail vertical, develop customer stories, conduct customer seminars, etc.;

3. Work seamlessly with PM team to drive NPI ( new product introduction) process and marcom team to support the Retail KA business growth

4. Develop and build collaborative relations with industry associations, key accounts and reference site customers

5. Drive key initiatives in responsible verticals, i.e. GE for GE projects across Asia

6. Take vertical communication program and drive advisory board program;

7. Lead ESCO partnership to support LED growth in specific verticals;

8. Make marketing research to better guide local research, upstream and downstream marketing strategy.

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